How to reach people not on social media

It’s worth noting that, according to statistics web site Statista, there are plenty of people who don’t use social media. Its figures suggest 45 per cent of Australians don’t engage with social media – so that’s 10.7 million people. If you can’t get to this group through social media, how do you get in front of them? [Alexandra Cain asks] Judy Sahay, a director of digital marketing consultancy Crowd Media, this question.

5 Strategies to Build Customer Relationships

Attracting customers to your business is an important first step, but it’s hardly the end of the road. When it comes to building a successful business, retaining and building strong relationships with customers is essential. Customer loyalty programs will help, but there’s far more you can do to connect with and leave a strong impression on your patrons. Here are a few important steps you can take to improve relations with your customers and keep them happy, loyal and always coming back for more.

Holidays: Communicating to Your Customers When You’re Open & When You’re Not

It’s that time of the year! Sometimes the public holidays sneak up on you in the mad rush, other times it feels like you’re counting down the days to your own getaway… but either way, it’s easy to forget that communication with your customers around this time is key. With Rewardle, you can schedule push notifications to let your customers know your holiday opening hours. It’s also a great way to let them know when you’re back to business as usual.