Fewer people are heading into shopping centres and more and more online stores are popping up every day…but that doesn’t mean bricks and mortar businesses are becoming obsolete. There’s “still a place for the physical store yet these need to be adapted to become more experiential which will drive people into stores.” Contact our success team to find out how your Rewardle System can be leveraged to keep your business thriving.
A once-unwanted Qantas Airways division with no planes or passengers is turning into the Australian airline’s biggest money spinner. Qantas’ frequent-flyer business, earmarked for sale at least twice, has delivered consistent growth since the airline’s historic loss in 2012. Now chief executive officer Alan Joyce is hatching more ambitious plans for his most profitable unit.
Whether you’re using a competition as a hype generator for your business, or as a way to reach out to a new demographic, competitions are a great way of generating word-of-mouth marketing and keep your business at the forefront of conversation. However, some businesses may be using a competition in an ineffective way, ultimately costing them more than their gains or, even worse, leaving customers with a bad impression.