In the third installment of our Holiday Series, we’ve got some merry marketing ideas that are bound to make the holiday season more cheerful (and fruitful) for your business!
In this guest post, Christie Nicholas (pictured below), founder and managing director of Kids Business Communications, explains how brands are failing to engage the modern Australian mum, and outlines a few ways to turn this around. Worth a read if Mums are a target market for your business, no matter how big or small!
The Holiday season has arrived. Between Halloween and New Year’s there are a variety of traditional and commercial holidays like Christmas, Black Friday, Small Business Saturday, Cyber Monday, Boxing Day, and more! Not to mention all the celebrations with family, friends, and work; it’s a recipe for a chaotic few months. Whether business goes off or quiets down during this time of year, there’s a few things you can do to make the holiday season a success for your small business.
Social media is a fantastic tool for small businesses– it provides reach, scale, and immediate engagement. But as Adam Zuchetti explains in this MyBusiness article, it’s important to have control of your online presence. Social media is just one component of a digital strategy. Are you relying too heavily on third party social networks? Confused about digital marketing? That’s where Rewardle can help. Get in touch with us at firstname.lastname@example.org to find out more.
WhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. WhatsApp will also offer a free app to small-to-medium sized businesses, though it hasn’t outlined the specific functionality of the app. The enterprise solution will allow global companies “to provide customers with useful notifications like flight times, delivery confirmations, and other updates”.
But you can say you knew us before we got famous.